About Mike Caprio AI AdTech and Media

In over 25 years at the intersection of media, technology, and creativity,  I’ve witnessed transformative shifts in how consumers engage and how businesses grow.

From the early days of digital to the rise of programmatic and the blockchain, each wave has redefined and disrupted the status quo.

But AI is going to change everything — and it will happen in a quarter of the time.

I’ve built, scaled, and advised businesses through these changes — inside holding companies, startup teams, and global platforms.

What’s clear now is that AI won’t just automate tasks.  It will reshape workflows, decision-making, and the very structure of how companies operate. This site is built to explore that shift — not through hype, but through clarity.

I’m focused on surfacing practical use cases, patterns of leverage, and emerging best practices that can help business leaders stay ahead.

Whether you’re leading a team, a company, or a transformation, the goal here is simple: help you make smarter decisions about where AI fits — and what it can unlock.

Let's Talk.